Private Label Caffeine Eye Serum
The morning-routine hero — cold-roller caffeine for eyes that look awake.
Pack formats, MOQ and lead time
Mixed-variant orders can split the stated MOQ across formats under one brand.
| Format / Specification | MOQ | Lead Time |
|---|---|---|
| Caffeine 5% + EGCG roller, 15 ml | 1,000 pcs | 10–15 days |
| Caffeine 3% gel for sensitive eyes, 15 ml | 1,000 pcs | 10–15 days |
| Caffeine eye serum + face mist duo set | 1,000 sets | 10–15 days |
MOQ and lead time above are the standard liquid, cream and gel route. The real minimum is set by the manufacturing system rather than the category: surfactant systems (shampoo, body wash) start at 2,000 pcs, stick formats at 3,000, and powders and sheet masks at 5,000 — with longer production runs to match.
Caffeine eye serum is the fastest-growing eye SKU because its claim is instant and demonstrable: cool roller, tight look, before-and-after photos that actually show something. Builds pair 3–5% caffeine with EGCG from green tea for the antioxidant story.
The applicator is half the product — stainless roller-balls deliver the cooling that customers repeat-purchase for. We source stock metal-tip packaging and tune viscosity so the serum distributes evenly without dripping.
Build the routine around it
Private Label Eye Cream
The highest-margin small SKU — de-puffing, firming and brightening routes from 15 ml.
Private Label Niacinamide Serum
The workhorse active of modern retail — built with flushing-risk control and honest concentration claims.
Private Label Anti-Wrinkle Cream
The results-claims flagship — peptide stacks and retinol tiers with documentation to match.
Buyer guides for this build
Before you brief a supplier on this category, these are the guides that answer the questions buyers ask next — timelines, order quantities, cost structure and compliance.
In water, everything dissolves — including the problems
A water-based product is the simplest thing to make and the hardest thing to keep stable. Oxygen, light and trace metals all reach the actives directly, and there is no oil phase standing in the way to slow them down.
That is why protection here is built from three parts at once: the headspace, the pack and the chelation strategy. Remove any one and the shelf life falls to the weakest link in the chain.
Fluid bases and what each one can carry
Each route below carries a different balance of preservative load, barrier requirement and sensory weight.
| Route | Barrier it needs | Where it fits |
|---|---|---|
| Preservative-light fluid | Airless or single-dose pack | Markets where the preservative profile is restricted |
| Biphasic | Two phases, shaken before use | Formats that need an activation step |
| Glycol-rich fluid | Modest barrier, higher water activity | Actives that need solubility more than protection |
| Low-water fluid | Airless or aluminium-barrier pack | Actives sensitive to oxygen and light |
The active system and its working levels
INCI names and typical levels reflect publicly documented formulation practice. All values are adjustable in your build.
| Ingredient (INCI) | Typical Level | Function & Benefit |
|---|---|---|
| Caffeine | 3–5% | Microcirculation and de-puffing |
| Epigallocatechin Gallate (EGCG) | 0.5–1% | Green-tea antioxidant |
| Niacinamide | 2% | Circle-brightening support |
Pack, claim and level options
- 3% sensitive or 5% max-strength builds
- Stainless roller or ceramic-tip packaging
- Morning-routine bundle SKUs
- Unisex positioning support
The route an aqueous base takes through production
- 1
Validate the assay in the matrix
The analytical method is proven on the finished product before it is used at release, because a method written for the raw material often does not carry over.
- 2
Fix the active system
Routes and levels are set against the claim, then checked for compatibility with each other before the base is built.
- 3
Screen solubility at the cold end
The batch is cooled to the coldest shelf it will meet and checked for haze, which is where an overloaded solubiliser system shows itself.
- 4
Run preservation and stability together
Both studies run against the finished matrix, across the temperature range of the destination market.
Where the compliance file comes from
The line is GMPC and ISO 22716 certified, and each batch carries raw-material-to-carton traceability under licence 粤妆20250206.
For a fluid the file is built on the preservation and stability studies run against the finished matrix, with the certificate of analysis, stability summary, microbiology report and MoCRA / CPNP-ready documentation attached to the order. Colour and clarity are read against the retained Golden Sample at release.
What holds this fluid together over its shelf life
Viscosity keeps building after fill
Polymer-thickened fluids can continue to develop structure for days after filling. Specification limits are written for the settled product, not for the freshly made one.
Compatibility between actives
Two actives that work alone can destabilise each other in the same bottle. Combinations are tested rather than assumed.
Filtration has a pore size
Filtration fine enough to guarantee clarity can also strip a high-molecular-weight active or shift the viscosity. The pore size is chosen against both requirements at once.
Headspace grows as it is used
A fluid loses volume and gains headspace with every use. The pack and closure are selected with that change in mind.
The questions that come up every time
Why pair caffeine with EGCG?
Both are green-tea-derived actives; EGCG adds the antioxidant story while caffeine delivers the visible de-puffing customers feel immediately.
Does the roller matter?
Strongly — the cooling application is part of the repeat-purchase experience. Stock metal-tip components keep cost controlled.
Can men's grooming lines use the same build?
Yes — fragrance-free, unisex packaging is one of our standard routes for this SKU.
Name the active that has to survive
One ingredient usually decides the whole base. Tell us which one matters most and we build the protection and the pack around it.