Makeup-Melting Cleansing Balm
The first-step ritual of the double-cleanse era — a sherbet balm that melts makeup on contact.
MOQ from 1,000 pcs (stock formula) · GMPC + ISO 22716 · US FDA registered
Double cleansing went from K-beauty tutorial to mainstream Western routine, and the cleansing balm is its hero product: a sherbet-soft balm that melts foundation, SPF and sunscreen on contact, then emulsifies into a milky rinse with no greasy film. It is a demo-friendly product — the melting transformation is inherently video-ready — which is why Western brands treat it as a content engine as much as a SKU.
We manufacture anhydrous cleansing balms as a stock private-label base: fast-emulsifying ester systems with jojoba and vitamin E, in a sherbet texture that scoops cleanly and does not grain in transit. Spa-scoop accessory, tube or jar packaging, and a fragrance-free standard are all built in; a cleansing-oil version covers the same step in liquid format.
Anhydrous sherbet balm · 90/100 ml jar with spatula or squeeze tube · first cleanse
Key Actives & Typical Concentrations
All INCI names and concentration ranges below reflect publicly documented formulation practice for this category. Every value is adjustable in your custom build — see the customization section.
| Ingredient (INCI) | Typical Level | Function & Benefit |
|---|---|---|
| Ethylhexyl Palmitate / Caprylic-Capric Triglyceride system | q.s. base | Melting ester base that dissolves makeup and SPF instantly |
| Simmondsia Chinensis (Jojoba) Seed Oil | 3–5% | Skin-identical lipid feel; leaves comfort, not grease |
| Polyglyceryl-based emulsifier | 2–4% | Rinses to a milky emulsion with zero film |
| Tocopherol (Vitamin E) | 0.5% | Antioxidant protection for the oil phase |
| Sunflower Seed Oil (version B) | q.s. | Softer, nut-allergy-friendly alternative base |
How We Engineer This Formula
Emulsification speed is the spec
A great balm turns milky within seconds of water contact and rinses with no residue. We benchmark emulsification time and rinse-film on every batch — the two performance numbers Western reviewers test without knowing they are testing.
Transit-stable sherbet texture
Anhydrous balms can grain or soften in container ships. Our texture is tuned to hold at up to 45°C and re-set cleanly — verified by thermal cycling — so the jar your customer opens matches the sample you approved.
The content-product of cleansing
Melting demos, spatula scoops, before/after waterproof-makeup tests — this SKU produces your marketing material by itself. Brands pair it with the cream-to-foam cleanser as the complete two-step system Western routines now expect.
Manufactured In-House, Documented Per Batch
Anhydrous balms are poured and set on dedicated filling lines with scoop accessories.
Our factory (Guangdong Kuaiying Biotechnology, license 粤妆20250206) runs GMPC and ISO 22716-certified lines with batch traceability from raw material to carton. Every production order ships with certificate of analysis, stability summary, microbiology report and MoCRA/CPNP-ready documentation.
Customization Options for Your Brand
- Texture: sherbet (classic) / butter / sorbet-soft — tuned to your sensory brief
- Base options: ester + jojoba (standard), sunflower (soft), olive-derived (natural positioning)
- Add-ons: vitamin E, calendula, chamomile
- Packaging: 90/100 ml jars with spatula, squeeze tubes, mini sizes for sets
- Fragrance-free standard; essential-oil version for spa positioning
- Documentation: anhydrous-system stability, PET, MoCRA/CPNP support
MOQ & Ordering Tiers
| Order Route | Details |
|---|---|
| Stock formula (sherbet balm) | 1,000 pcs / SKU · ready to fill · production in 10–15 days |
| Adjusted stock (base/texture) | 1,000 pcs / SKU · 7-day sample |
| Full custom ODM | 1,000 pcs / SKU · production in 10–15 days |
| Sampling | 3–5 samples, 5–7 days, cost credited against first order |
Payment terms: 30–50% deposit, balance before shipment. Full quotation within 24 hours of your brief.
MOQ and lead time above are the standard liquid, cream and gel route. The real minimum is set by the manufacturing system rather than the category: surfactant systems (shampoo, body wash) start at 2,000 pcs, stick formats at 3,000, and powders and sheet masks at 5,000 — with longer production runs to match.
Frequently Asked Questions
What is the MOQ for the cleansing balm?
1,000 pcs per SKU on the stock sherbet base, spatula included. Texture or base adjustments and full custom development use the same 1,000 pcs floor.
Will the balm melt or grain during shipping?
The texture is thermally cycled in testing to 45°C and re-freeze conditions. It softens in extreme heat and re-sets without grain formation — and we advise summer-freight packing for the hottest routes as standard practice.
Can you make a liquid cleansing oil to pair with it?
Yes — a cleansing oil on the same emulsifier platform is a stock-adjacent system. Brands typically launch the balm first and add the oil as the travel-size companion.
Does it remove waterproof mascara and SPF?
That is the core spec — the ester system dissolves film-formers and waxes that water-based cleansers cannot. Our sample kit includes a waterproof-makeup demo protocol so you can verify performance before ordering.
Related Benchmark Formulas
Hydrating Cream-to-Foam Cleanser
The non-stripping cleanser that Western routines refuse to skip — cream texture, foam performance.
100% Plant-Derived Squalane Facial Oil
The minimalist hero of natural skincare — one ingredient, infinite routine compatibility.
Hyaluronic Acid 2% + B5 Serum
The universal hydration serum — the lowest-risk hero SKU for any new skincare brand.
Further Reading
Building a two-step cleansing system.
Jar and spatula presentation standards.
Buyer guides for this build
Before you brief a supplier on this category, these are the guides that answer the questions buyers ask next — timelines, order quantities, cost structure and compliance.
Launch This Formula Under Your Brand
Send your target market, quantity and packaging preferences — our team replies with a full quotation and sample plan within 24 hours.