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Private Label Keratin Hair Mask

The smoothing intensive — keratin's between-treatment lifeline.

KeratinSmoothingFrizz-ControlPost-TreatmentSalon-Positioning
Private Label Keratin Hair Mask — private label & OEM manufacturing

From brief to released mask, step by step

  1. 1

    Wet the substrate to specification

    For a sheet format the saturation level is set and verified, because it decides both the dose delivered and whether the pack leaks.

  2. 2

    Check the dwell behaviour

    Drying, setting and rinsing are re-checked on the approved sample so the behaviour the buyer signed off is the behaviour that ships.

  3. 3

    Verify against the retained sample

    Appearance, texture and behaviour at dwell are checked against the sample your buyer approved.

  4. 4

    Match the pack to the usage

    Sachet, tube or jar, chosen against single-use or multi-use consumption patterns in the destination market.

Single use is a preservation decision, not only a cost one

A sealed sachet removes the in-use contamination a jar invites, which can simplify the preservation file considerably. The trade is unit cost and pack volume.

For markets where the preservative profile is tightly restricted that trade is often worth making, because the format is doing work the formula would otherwise have to do.

Mask formats and what each one delivers

Dwell time, removal and the pack all change together — these routes are not interchangeable.

FormatRelease behaviourTypical brief
Biocellulose sheetTight adhesion, even deliveryPremium single-use masks
Peel-offForms a film, removed in one pieceFormats that demo well in short video
Peel-off filmSets to a film, removed in one pieceFormats sold on a visible result
Hydrogel sheetCooling, slow release across the dwellAfter-sun and travel formats

What brands ask us about this category

Does it replace keratin treatments?

It extends and softens — honest copy says 'prolongs smoothing results', which sells refills without over-promising.

Why acidic pH?

Cuticles lie flat under acid — the pH system is what makes the smoothing visible versus a plain conditioner.

Pairing strategy?

Shampoo + mask set for retail, liter for salon — the smoothing story sustains both channels.

Buyer guides for this build

Before you brief a supplier on this category, these are the guides that answer the questions buyers ask next — timelines, order quantities, cost structure and compliance.

Keratin hair mask extends the smoothing system: between salon treatments or instead of them, the keratin deposit calms frizz look and seals split-end appearance. The post-treatment customer is the highest-LTV haircare shopper there is.

We pair low-MW keratin with acid-balanced conditioning (treatments work best on acidic pH), keep it sulfate-free-compatible, and market the 'extends your keratin treatment' clock — the claim that sells the refill.

The paperwork that travels with a mask order

Manufacturing takes place in-house under GMPC and ISO 22716 certification, licence 粤妆20250206, with raw-material-to-carton traceability on each batch.

Every production order ships with a certificate of analysis, a stability summary, a microbiology report and MoCRA / CPNP-ready documentation.

For a wet format the retained Golden Sample is the reference for how the product dries, sets and rinses — properties that no single instrument reading captures.

Format, dwell and pack options

  • Acid-balanced cuticle sealing
  • Post-treatment longevity claim pack
  • Smoothing set architecture
  • Salon liter program

What decides how this behaves at dwell

The ten-minute expectation

Customers time a mask against what the pack told them. A product that is still tacky at the stated dwell is read as a failure even if the actives performed.

Preservative load in a wet sheet

A saturated substrate is a high-water environment with a large surface area. The preservation study is run on the finished unit, not the bulk alone.

Preservation after opening

A jar mask meets air and fingers at every use, so the preservation study runs against that in-use pattern rather than sealed shelf life alone.

The substrate is part of the formula

Sheet material, thickness and liquid retention all change how much active reaches the skin and how evenly it arrives.

The actives and the carrier behind them

INCI names and typical levels reflect publicly documented formulation practice. All values are adjustable in your build.

Ingredient (INCI)Typical LevelFunction & Benefit
Hydrolyzed Keratin1–3%Cuticle smoothing deposit
Cocoa Butter3–6%Sealing emollience
Cetrimonium Chloride1–2%Anti-frizz slip
Citric Acid pH SystembufferCuticle-sealing acidity

Order sizes for each format

Mixed-variant orders can split the stated MOQ across formats under one brand.

Format / SpecificationMOQLead Time
Keratin hair mask 250 ml1,000 pcs10–15 days
Keratin mask + shampoo smoothing set1,000 sets10–15 days
Salon liter 1000 ml1,000 pcs10–15 days

MOQ and lead time above are the standard liquid, cream and gel route. The real minimum is set by the manufacturing system rather than the category: surfactant systems (shampoo, body wash) start at 2,000 pcs, stick formats at 3,000, and powders and sheet masks at 5,000 — with longer production runs to match.

Tell us the dwell time

Ten minutes or overnight decides the whole build. Send the usage pattern and the format, and we quote within 24 hours.

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