Private Label Bubble Bath
The most photogenic product in bathing — foam that holds its promise.
The parts of the brief that matter most
Mildness is a blend property
No single surfactant decides how a wash treats skin. Mildness comes from how the anionic fraction is cushioned by the amphoteric and non-ionic around it, which is why the same primary surfactant appears in both gentle and aggressive systems.
pH and comfort pull apart
Skin-friendly washes sit closer to skin pH than to the pH that produces the biggest foam. The two goals work against each other and the brief has to choose.
Where the activity actually happens
Contact time is measured in seconds and the rinse dilutes everything. We dose for what remains on the surface instead of for the number printed on the front of the pack.
The lather question
Sugar-derived surfactants build foam more slowly and in finer bubbles. That reads as creamier rather than weaker, and it is a rheology problem before it is a surfactant one.
Claim and format options
- Foam-persistence QC protocol
- Hard-water stable systems
- Gift-grade bottle library
- Seasonal scent calendar
Bubble bath is a ritual product sold on one promise: foam that lasts the whole soak. It is also a gift-channel favorite — beautiful bottles, seasonal scents, and price points that slot into every hamper. The technical bar is foam persistence, not just initial volume.
We test foam half-life in standard tubs, build concentrates that work in hard and soft water, and package in the tall gift-grade bottles the category expects — seasonal editions are our most-quoted program.
Build the rest of the range
Buyer guides for this build
Before you brief a supplier on this category, these are the guides that answer the questions buyers ask next — timelines, order quantities, cost structure and compliance.
How a wash is released, batch by batch
Manufacturing runs in-house on GMPC and ISO 22716 certified lines under licence 粤妆20250206, and every batch carries traceability from raw material to carton.
Release is against the retained Golden Sample as well as the record: the surfactant ratio, the fill viscosity and the pH are read, and the batch is compared with the approved sample before it is signed off.
Chemically treated hair is a different substrate
Bleached, coloured and relaxed hair has a lifted cuticle and a different surface charge from virgin hair. The same wash cleans it differently, releases colour at a different rate and leaves it feeling different afterwards.
That is why a colour-care system is not a standard base with a claim printed on the front. The surfactant blend and the pH are chosen for the substrate the customer actually has.
The cleansing systems we can fill today
Two systems can reach the same position from opposite directions: one by softening the primary surfactant, one by adding a co-surfactant to cushion it.
| System | Lather character | Where it fits |
|---|---|---|
| Amino-acid systems | Soft, low-residue lather | Premium sulfate-free tier with a mildness position |
| Betaine-led blends | Generous foam at a lower raw-material cost | Mass-market and value briefs |
| Sulfate systems | High volume, instant foam | Value and clarifying tiers with no sulfate-free claim |
| Isethionate blend | Dense and cushioned, close to conventional | Brands that cannot accept a lather downgrade |
The actives doing the work in this base
INCI names and typical levels reflect publicly documented formulation practice. All values are adjustable in your build.
| Ingredient (INCI) | Typical Level | Function & Benefit |
|---|---|---|
| Sodium Lauroyl Methyl Isethionate | 8–12% | Persistent mild foam |
| Cocamidopropyl Betaine | 3–5% | Foam density |
| Glycerin | 1–2% | Skin comfort |
What this wash can be filled into
Mixed-variant orders can split the stated MOQ across formats under one brand.
| Format / Specification | MOQ | Lead Time |
|---|---|---|
| Bubble bath 500 ml | 1,000 pcs | 10–15 days |
| Seasonal scent edition | 1,000 pcs | 10–15 days |
| Gift duo (bubble bath + bath salt) | 1,000 sets | 10–15 days |
MOQ and lead time above are the standard liquid, cream and gel route. The real minimum is set by the manufacturing system rather than the category: surfactant systems (shampoo, body wash) start at 2,000 pcs, stick formats at 3,000, and powders and sheet masks at 5,000 — with longer production runs to match.
What buyers ask before a first production run
Why does foam disappear in some tubs?
Water hardness and residue in jets kill foam; we build hard-water-stable systems and test in both — the difference customers call 'quality'.
Is it sulfate-free?
Yes — the isethionate base is sulfate-free by default and happens to be the best foam persistence we have found.
Seasonal programs?
Quarterly scent editions from 1,000 pcs — the re-order rhythm keeps your shelf news-worthy.
How the system is fixed before scale-up
- 1
Adjust viscosity at fill temperature
Thickening is adjusted at the temperature the product will actually be filled at, not at the temperature it was made at.
- 2
Set the pH against the claim
pH is adjusted once the blend is complete and verified against the target, because it moves the foam, the viscosity and the comfort of the wash together.
- 3
Set the rheology
Viscosity is built with electrolyte, polymer or both, then checked at the temperature the product will actually be stored at.
- 4
Verify against the approved sample
Every batch is compared with the retained Golden Sample before release, so the bottle your customer opens matches what you signed off.
Tell us the hair you are selling to
Fine, coarse, curly or chemically treated — the substrate decides more of the blend than the claim does. Send it and we quote the system within 24 hours.