Glossary · Regulation & Compliance

What Is Cruelty-Free Certification?

Cruelty-free certification is a third-party scheme confirming that a product and its ingredients were not tested on animals by the brand or its suppliers. It is separate from being made without animal-derived ingredients, and schemes define their scope differently, so the standard behind a claim matters as much as the claim.

Why it matters when you source

Cruelty-free is a claim with a scheme behind it, not a description you can write on artwork yourself. If it matters to your positioning, choose the scheme first and confirm your factory's ingredient sources pass its supply-chain test before development starts.

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