Markets›Europe & UK

EU & UK Market Entry: Labelling & Claims

EU cosmetic labelling is prescriptive: a defined set of elements must appear, the Responsible Person must be identified, and the ingredient declaration follows INCI nomenclature in descending order with fragrance allergens declared individually above thresholds.

At a glance

Local entity
Name and address of the Responsible Person
Durability
Date of minimum durability, or a period-after-opening symbol
Ingredients
INCI names in descending order, with fragrance allergens above thresholds
Traceability
Batch code or reference for identification

What the market requires

Mandatory label elements

The label carries the Responsible Person's details, nominal content, the durability date or PAO symbol, precautions for use, the batch code, the product's function unless obvious, and the ingredient list.

Fragrance allergen declaration

Certain fragrance components are declared individually once they exceed a threshold concentration, even though the fragrance itself appears under a single term. This is the requirement most likely to change artwork late.

Language and claims

Wording must be in the language required by the member state of sale, and claims must be substantiated. A claim accepted in one market may need evidence that does not exist yet.

What this means for your brief

Plan artwork as a variant matrix rather than one file: language, allergen declarations and market-specific statements differ, and the ingredient order must match the actual formula rather than a template.

What we provide

  • Ingredient declarations in exact formula order with INCI names, for your artwork and assessment
  • Fragrance allergen concentrations reported for the dosage actually used
  • Label content prepared for your Responsible Person's review before printing

Capabilities above are limited to what is verifiable: GMPC and ISO 22716 certification audited by third parties, cosmetics production licence 粤妆20250206, and FDA MoCRA facility registration. See certifications.

Market questions

When is the PAO symbol used instead of a date?

It is used where minimum durability exceeds thirty months; below that a date of minimum durability must be given. The choice follows the stability data rather than the marketing plan.

Do I need English labelling?

Each member state sets its own language requirement and most require their national language, so English labelling alone is usually not sufficient across the Union.

Sourcing for Europe & UK?

Send your product brief with the destination market — quotation and formula recommendations within 24 hours.

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